Susan Tabak: Brand Ambassador
Before I was considered a Brand Ambassador and for as long as I can remember, people have relied on my style
expertise to assist them in discovering luxury brands before they
become mainstream. My keen eye for finding the most unique, exclusive,
and soon to be coveted brands in luxury fashion has turned once
unheard of Parisian ateliers into must shop stops. A true brand ambassador I introduce the products I love to the people I know will
love them back. That is, I find and reveal the most opulent and chic
designer labels to a stylishly elite clientele interested in setting
themselves apart from the fashion crowd. Leading by example, I am a
friend or client of all designers I promote, and only after
experiencing the products and falling in love with them myself do I
suggest them as the crème de la crème of haute style.
A discerning
fashion critic, I set the highest standards when searching for the
next designer label to introduce as the must have of the season. Once
found, I usher my top picks onto the fashion scene and watch as the
excitement grows and wait lists get longer. Stylishly ahead of the
game, my clients and fashionable following receive in-the-know
expertise on the up and coming designer brands before they become the
next big thing.
While every season I discover new brands to be loved, I continue to
wear and promote the brands I will always love season after season.
One such brand is Lanvin, of which I am a self-proclaimed poster
child. Designs created as a tribute to the strength of women, Alber
Elbaz’ collections are agelessly gorgeous and undyingly chic. Another
luxury brand that I have the pleasure of personally enjoying is the
vintage jewelry House of Buccellati.
A favorite designer of mine,
Buccellati creates the most coveted and collected pieces that are
pretentiously crafted with precious materials and distinctive design.
Lydia Coureille is another French jewelry designer that I have
introduced to many clients, and whose boutique in Paris gets busier by
the season. Her unique rings have an exclusive design and are made of
rare materials, giving them an alluring quality that is one of a kind
and tells a story.
Whether I have just discovered the next big brand,
or I am rediscovering a label I already love, my criteria for couture
is simple, I discover and promote brands, as a Brand Ambassador or otherwise, that compliment a lifestyle
of great comfort and extravagant living.
